With this collaboration, your CRM system can quickly become a profit-boosting tool. Customer quotation and pricing are a complex challenge for any distributor or manufacturer with thousands of products and hundreds of customers. Sales reps struggle daily with identifying and communicating the optimal price: the price that maximizes the intersection of profitability and competitiveness. Leveraging pricing analytics within your existing quoting tools can quickly lead to increased profitable growth. Tour de Force Inc. and SPA formed this partnership to foster faster, more profitable quoting, integrated directly into the CRM platform.